Why is market study or survey is required ?

In most cases, new school start-up enthusiasts jump to construction stage of the new school building without assessing what kind of school will sustain, planning budget, not considering any statutory requirements. The decision to jump stages is purely based on individual perception, a lot of money would have gone into the new school setup and operations - It may take several years to understand if the approach is delivering the desired results or not.

To avoid ambiguity, endless run time issues and to ensure you are making the right investment, we suggest a data driven approach to determine a sustainable school concept. Some questions you need to have valid answers for before you begin or make any investment -

• 1. Is there a need for school in proposed location?
  2. What is your target market and how are you positioning your school?
  3. What are the risks involved in the proposed school project?
  4. Under what conditions will be proposed school be successful?
  5. How much does it cost to setup a school and run it?
  6. How long does it take to setup a school?

How much does it cost to start a school in India?

How much does it cost to start a school in India? Can we get an estimate for starting a school in India? How much fund do I need to start a school in India? Why does it cost so much to start a good school in India? Are the most frequent questions we face from school promoters.... Read More

Should I obtain a Detailed Project Report (DPR) before I start a school?

DPR is a comprehensive school development plan prepared in consultation with the school promoters, an important start up guide for those who wish to start a new school. Further it acts as an implementation guide for promoters and can be used obtain loans for the proposed school project. DPR addresses all major issues concerning the project, namely –

• Vision & philosophy
• Organization structure
• Academic & beyond academic programs
• Staffing & Skill development
• Master plan & interiors
• Branding & positioning
• Statutory & legal issues
• Financial feasibility covering 15 years cash flows.
• Market pricing
• Admissions
• Documentation for staff and students
• Technology infrastructure
• Project schedule

What is the typical operational break-even period for a school project?

Depends on the pace at which you are able to establish brand awareness and enroll students. For a moderately financed venture, the operational break even should be within 2 – 5 years from the launch date.

Sometimes operational break-even may not happen as predicted, you still need to support operations and maintain the brand position. It is suggested that you plan the necessary cash flows well in advance.

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